Monday, 28 September 2009

Artists and banner ads

I just noticed the work 'The Young Family' by Patricia Piccinini on one of those "quiz" banner ads.



Does this make for a new piece of net-art? The definition of real vs. fake is kinda grey. I mean, the work is real, but is the quiz asking if you think that the probability of a Dog-Human hybrid is real? Or if the image is real or PhotoShopped. Is it actually referencing the idea of an image itself? Is an image real or a representation? 22.3% seem to know the answer.

I clicked on the link, which naturally led to one of those lame SMS-based subscription services masquerading as an IQ test (with a link to a MASSIVE terms and conditions page). I didn't click all the way through, but the first question had nothing to do with Piccinini's work.

At the time of writing, Piccinini's Wikipedia page has "multiple issues".

3 comments:

fv said...

Piccinini has multiple issues

Noremac said...

Is it art? Interesting discussion but as we are talking about banner ads here, where the image has been appropriated (in the grabbing capitalist way less so the arty version of the word), we'd have to also ask are the impromptu collections of randomly harvest prose adorning SPAM emails art to? Monkeys and typewriters or something right?

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